Niche Web Links 100s Of Employers And 1000s Of Women

The Seattle Times:

Shannon Davis was at home with two small children when a nagging thought just wouldn’t go away: There has to be a better way for stay-at-home moms to leverage their skills and still be around for their children.

Davis, of University Heights, Ohio, never wanted to be an entrepreneur. She just wanted to do something that she enjoyed with flexible hours, ideally a job that could draw on her master’s degree in instructional technology and distance education. Instead, she found administrative jobs that didn’t interest her or corporate jobs that weren’t flexible.

“I started exploring things I always wanted to do and ended up working evenings as a sous-chef coordinator for three years,” she said.

Before Davis changed careers, she managed e-learning and webcasting nationally for professional services company Ernst & Young. Before that, she worked in a placement firm. Her background ties in perfectly with her new company, BeyondMotherhood.com, a niche job board aimed at connecting employers with experienced, stay-at-home moms.

But that wasn’t the plan.

“I couldn’t find what I was looking for, so I just created it,” she said. “I wanted to be able to look for jobs that fit my schedule. I had many conversations with friends and other amazing women who faced the same challenge.”