Online Boutique For Chic Kids

Parents like to shop for their children and Suzi Heaton makes it easier to do with her new online store, Maddy Rose Boutique.

Started on September 11th of last year, Suzi created a fun online boutique where parents can find unique, high quality items for their children. By being online, she’s able to help parents by eliminating the need to drive anywhere to find these items. The boutique experience can be found at home.

I recently got the opportunity to talk to Suzi about her business, and her experiences as well as the start up process she’s gone through to get to where she is now:

What was your inspiration for The Maddy Rose Boutique?

First and foremost, I am a mother. After spending many years and countless hours working outside of the home, I realized it was time to put my family first and give them the quality time they deserve from Mom. With that said, I have always been inspired by the joys of pregnancy, parenthood, and all of the fun things that come with both! One element that I feel is a fun highlight to starting a family is shopping for specialty items for a new baby or young child. I wanted to offer parents products that would enhance this joyous time in their lives by offering fun products they could be excited about.

What type of previous experience or education did you have that you can put to use now as a business owner?

As a teenager in high school, I worked in the housewares department at Sears in our local shopping mall. I remained with the company for several years, which helped me obtain the strong customer service skills that are needed to encourage my “friends” to continue shopping at Maddy Rose Boutique. I do have a BS in Business Administration with a concentration in Human Resources Administration. My education has helped me interact confidently with designers, “friends,” and the media. Additionally, I possess the basic accounting skills that are needed to financially manage a business from home. My major in college placed a lot of emphasis on studying diversity, which I feel is another key component to working with the public.

What process did you need to go through before you could get started?

Opening my business was incredibly simple. Through the state of Pennsylvania, I obtained my business licence and reseller’s identification. This was done online in one day. I paid a small fee to purchase the domain name, www.maddyroseboutique.com, as well as an initial set-up fee for web hosting through Merchant Moms. I then paid another work-at-home mom to design my website, and voila, I was ready to begin adding products to my website!

Click here for the rest of the interview.